There is a version of success that doesn't cost you yourself.

Imagine a world where we are all being what we already are – not putting on a performance of who we think we should be.

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Hi, I'm Barry Holmes.

For over 30 years I’ve worked at the intersection of strategy, leadership, performance and the deeper question that sit beneath them all – what does it mean to be human?
In that time I’ve partnered with more than 100 organisations worldwide — helping people and teams realise who they are and what they’re genuinely capable of.

I love exploring the space between where you are and what you sense is possible. My work — My joy — is helping people close that gap from the inside out.

This work is very powerful on a 1 – 1, When it happens in teams, in organisations — the shifts are extraordinary.

The result isn’t performance. It’s a natural alignment with what was already true for you now. This is your unique service to the world, expressed in this moment. It’s where all the aliveness is.

My unique approach has been honed over years of deep practice and direct experience drawing on but not limited to, behavioural psychology, energy balancing / healing and strategy work — alongside a deep love of creativity, poetry, and radical ideas. The realisations that continually arise are real, lasting, and once integrated change your life from the inside out.

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Our Values

Trust

Moving forward with unshakeable confidence in your own inner knowing.

Honesty

Seeing and expressing what is actually true for you, right now.

Curiosity

Remaining in the unknown, open to what’s possible.

I have partnered with numerous global organisations to *design, facilitate, and deliver deeply transformational learning and strategic experiences* that create measurable impact:

• Save the Children – Co-created the vision and strategy behind “No Child Born to Die. Built the Fundraising Academy from the ground up, raising £500m over five years.

•⁠ ⁠BSH Hausgeräte GmbH –  Partnered with the CEO and executive team to grow revenue from £600m to £1b in three years.

•⁠ ⁠Seldoc – Rapidly transformed executive pitching capability, leading to a successful multi-million-pound contract and contributing to a £30m growth strategy.

•⁠ ⁠BUPA – Facilitated a strategic shift that saved over £80m in a single year.

•⁠ Samsung – Reinvented the flagship customer experience, building a brand culture grounded in genuine human connection — with measurable results.

•⁠ ⁠Benugo – Worked alongside founders to realise growth aspirations, accelerating expansion prior to a multi-million-pound sale.

•⁠ ⁠Sapient Nitro – Designed and facilitated an international Presence Programme, significantly increasing pitch-to-win conversion, supporting the ultimate the 1b sale and exit

•⁠ ⁠O2 – Designed and delivered Enchant, a communication programme that upskilled over 2,000 managers.

•⁠ ⁠3 Mobile – Created the Fearless Leadership Programme. 100% of participants were promoted, seconded or moved into roles of their choosing

•⁠ ⁠British Airways – Redesigned the coaching practice across head office, transforming performance at a moment of genuine organisational crisis.

•⁠ ⁠Financial Academy, Saudi Arabia – Co-designed the Next CEO Programme, preparing senior leaders for executive roles in a rapidly evolving landscape.

Possibility extends beyond organisational walls. I’ve volunteered and collaborated with initiatives that create lasting social impact:

•⁠ ⁠Inside Out Prison Project – A year volunteering inside the prison system, supporting self-awareness and personal development where it’s needed most.

•⁠ ⁠Confidential projects for global non-profits, addressing climate change, mental health, and socio-economic policy.

•⁠ ⁠Bedford University – Systemic Leadership and Organisational Practice
•⁠ ⁠Exeter University – Leisure and Amenity Management Studies (ILAM)
•⁠ ⁠College of St Marks and St John’s, Plymouth – Sports & Leisure Studies

•⁠ ⁠Pranic Healing level 1 &
Advanced Pranic Healing level 2

•⁠ ⁠NLP, hypnotherapy, timeline therapy

•⁠ ⁠Poetry and Visual Art – Exploring leadership, consciousness, and transformation, these practices inform my approach to possibility.
•⁠ ⁠Our Souls Speak Podcast Series – Conversations exploring purpose, leadership, and soulful innovation.
•⁠ ⁠Upcoming Soul Leadership Podcast – A deep dive into conscious leadership practices for individuals and organisations.
•⁠ Radical Radiance – Initiatives and upcoming events to inspire personal and collective transformation.
•⁠ ⁠Upcoming Soul Remembrance Event – A gathering designed to celebrate, honour, and connect with the deeper aspects of our being.

I bring the same commitment, curiosity, and full presence to my life as I do to this work:

•⁠ ⁠Completed Land’s End to John O’Groats bike challenge: 1,057 miles in 10 days
•⁠ ⁠Qualified and raced for Great Britain in Age Group World Sprint Triathlon Championships
•⁠ ⁠Competed in 100+ endurance events, including Ironman, Universal 500, Et-Tap, triathlons, marathons, and ultra endurance sports.

All of this was just preparation for being a Dad in my 50’s!

“Your task is not to seek for love, but merely to seek and find all the barriers within yourself that you have built against it.”

Rumi

Fundamental knowing

Through my work, I’ve observed that when we release comparison, obligation, and coercion, something extraordinary and entirely natural happens. Organisations, teams, families, and individuals stop struggling to “get it right” or achieve arbitrary external goals. They connect with what’s already present: creativity, love, joy and the natural flow of life.

In one recent project, shifting the question from “what do we need to do to succeed?” to “what can we put down to let what wants to emerge?” completely changed the energy of the room. The heaviness lifted; people became playful, curious, alive.

This is at the heart of why I do what I do. I want to create spaces where people can step out of the illusions of measurement, comparison and external validation. Spaces where we remember that:

  • Life is a continuous process of learning; learning is life itself.
  • We are all interconnected, our energy is linked to everyone and everything.
  • We are already whole and complete; there is no need to add, fix, or become anything other than realize what we already are.
  • True success comes from within – from our innate love, curiosity, and presence – defined only by our unique perspective, not by external metrics or validation.

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